Friday, 20 July 2012

Beauty is in the eye of the beholder

Beauty is in the eye of the beholder or so it seems I recently asked a call for bloggers to experience in home spa treatments. Great I thought the prospect of languishing at home without the expense or going to a Spa hotel.

So an email exchange took place a pleasant and polite one then I got a strange one. Now I understand target markets and aiming products at people who suit it. For exmaple I am not going to review nappies as I have a teenager.

The email I got back said in no un certain terms that general bloggers do not produce favourable blog posts when it comes to reviewing in home spa treatments. How would you react to this email ?


  1. I'd say it was up to the PR to choose which blogs to accept. If they only want their products on certain types of blogs, it really is up to them. Less exposure for them, and it means they are only going to be on blogs that are "preaching to the converted" instead of increasing their reach, but if that's the route they've chosen to take, you just have to accept it.

  2. a bit rude though, all the same, they could have politely declined.


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